Fiat

Fiat

Fiat
Name:FIAT
Year of foundation:1899
Founders:Giovanni Agnelli
Belongs:Fiat Chrysler Automobiles
Location:ItalyTurin
News:Read more...

Fiat

History of the Fiat car brand

Contents FounderEmblemHistory of the automobile brand in modelsQuestions and answers: In the world of automotive manufacturing, Fiat occupies a place of honor. It is one of the well-known companies for the production of mechanical means for agriculture, construction, cargo and passenger transportation, and, of course, cars. The worldwide history of car brands is complemented by the unique development of events that brought the company to such prominence. Here is the story of how a group of businessmen managed to make a whole automobile concern out of one enterprise. Founder At the dawn of the automotive industry, many enthusiasts began to wonder if they should also start producing vehicles of various categories. A similar question arose in the minds of a small group of Italian businessmen. The history of the automaker begins in the summer of 1899 in the city of Turin. The company immediately received the name FIAT (Fabbrica Italiana Automobili Torino). Initially, the company was engaged in the assembly of Renault cars, which were equipped with De Dion-Bouton engines. At that time it was one of the most reliable power units in Europe. They were bought by different manufacturers, and installed on their vehicles. The very first plant of the company was built at the turn of the 19th and 20th centuries. It employed one and a half hundred employees. Two years later, Giovanni Agnelli became CEO of the company. When the Italian government abolished the high duty on steel imports, the company quickly expanded its scope of activity, and began to produce trucks, buses, engines for ships and aircraft, as well as some agricultural equipment. However, motorists are more interested in the start of production of passenger cars of this company. At first, these were exclusively luxury models that were not distinguished by their simplicity. Only the elite could afford them. But, despite this, the exclusive quickly dispersed, as the brand often appeared among the participants in various races. In those days, it was a powerful launching pad that allowed you to "untwist" your brand. Emblem The first emblem of the company was created by an artist who depicted it in the form of an old parchment with an inscription. The inscription was the full name of the newly minted automaker. In honor of the expansion of the scope of activities, the company's management decides to change the logo (1901). It was a blue enamel plate, on which the brand's yellow abbreviation with the original shape of the letter A was emblazoned (this element remains unchanged to this day). After 24 years, the company decides to change the style of the emblem. Now the inscription was made on a red background, and a laurel wreath appeared around it. This logo hinted at multiple victories in various automotive competitions. In 1932, the design of the emblem changes again, and this time it takes the form of a shield. This stylized element paired perfectly with the original grilles of the then models that rolled off the production lines. In this design, the logo lasted the next 36 years. Every model that has rolled off the production line since 1968 has had the same four letters on the grille, only visually they were made in separate windows on a blue background. The 100th anniversary of the company's existence was marked by the appearance of the next generation of the logo. The designers of the company decided to return the emblem of the 20s, only the background of the inscription became blue. This happened in 1999. The logo was further changed in 2006. The emblem was enclosed in a silver circle with a rectangular insert and semicircular edges, which gave the emblem a three-dimensional look. The company name was written in silver letters on a red background. The history of the automobile brand in models The first car, on which the employees of the plant worked, was the 3/12НР model. Its distinguishing feature was the transmission, which moved the car exclusively forward. 1902 - Production of the sports model 24 HP begins. When the car won the first award, its driver was V. Lancia, and on the 8HP model, the general director of the company, J. Agnelli set the record in the second Tour of Italy. 1908 - the company expands its scope of activities. A subsidiary, Fiat Automobile Co., appears in the United States. Trucks appear in the brand's arsenal, factories are involved in the production of ships and aircraft, and trams and commercial vehicles roll off the assembly lines; 1911 - a representative of the company wins the Grand Prix race, which was held in France. The S61 model had a huge engine even by modern standards - its volume was 10 and a half liters. 1912 - The director of the company decides that it is time to move from limited edition cars for the elite and car racing to mass-produced cars. And the first model is Tipo Zero. To make the design of the machines different from representatives of other manufacturers, the company attracted third-party designers. 1923 - after the company's participation in the creation of military equipment and difficult internal problems (serious strikes led the company to almost collapse), the first 4-seater car appears. She had the serial number 509. The main management strategy has changed. If earlier it was thought that the car was for the elite, now the motto was focused on ordinary customers. Despite attempts to push the project forward, the car failed to gain recognition. 1932 - the first post-war car of the company, which received worldwide recognition. The debutant was named Balilla. 1936 - A model was introduced to a worldwide audience of motorists, which is still in production and has three generations. This is the famous Fiat-500. The first generation lasted on the market from 36 to 55 years. Over the history of production, 519 thousand copies of that generation of cars were sold. This miniature double machine received a 0,6-liter engine. The peculiarity of this car was that the body was first developed, and then the chassis and all other units of the car were adjusted to it. 1945-1950 after the end of the Second World War for half a decade, the company produces several new models. These are the 1100V and 1500D models. 1950 - Launch of Fiat 1400 production. The diesel engine was located in the engine compartment. 1953 - Model 1100/103 appears, as well as 103TV. 1955 - Model 600 introduced, which had a rear-engined layout. 1957 - The company's manufacturing facility begins production of the New500. 1958 - Production of two small cars under the name Seicentos begins, as well as Cinquecentos, which are available to the general user. 1960 - The 500th model line is replenished with a station wagon body. The 1960s began with a change in management (Agnelli's grandchildren became directors), which aims to even more attract ordinary motorists into the company's circle of fans. Production of subcompact models 850, 1800, 1300 and 1500 begins. 1966 - became special for Russian motorists. In that year, the construction of the Volga Automobile Plant began under an agreement between the company and the government of the USSR. Thanks to close cooperation, the Russian market was filled with high-quality Italian cars. According to the project of the 124th model, VAZ 2105 and 2106 were developed. 1969 - The company acquires the Lancia brand. The Dino model appears, as well as a number of small cars. Increasing car sales around the world contributes to the expansion of production capacity. So, the company is building factories in Brazil, southern Italy and Poland. In the 1970s, the company devoted itself to modernizing finished products to make them relevant to the generation of motorists of the time. 1978 - Fiat introduces a robotic assembly line into its factories, which starts assembling the Ritmo. It was a real breakthrough in the field of innovative technologies. 1980 - The Geneva Motor Show introduces the Panda demonstrator. ItalDesign studio worked on the design of the car. 1983 - The cult Uno rolls off the production line, which still delights some motorists. Advanced technologies were applied in the car in terms of on-board electronics, engine design, interior materials, etc. 1985 - The Italian manufacturer introduces the Croma hatchback. The peculiarity of the car was that it was not assembled on its own platform, but for this a platform called Tipo4 was used. The models of the Lancia car manufacturer Thema, Alfa Romeo (164) and SAAB9000 were based on the same design. 1986 - the company expands, acquiring the Alfa Romeo brand, which remains a separate division of the Italian concern. 1988 - debut of the Tipo hatchback with a 5-door body. 1990 - The voluminous Fiat Tempra, Tempra Wagon and the Marengo small van appear. These models were also assembled on the same platform, but the distinctive design made it possible to satisfy the needs of different categories of motorists. 1993 - several modifications of the Punto / Sporting subcompact appear, as well as the most powerful GT model (its generation was updated 6 years later). 1993 - the end of the year was marked by the release of another powerful Fiat car model - the Coupe Turbo, which could compete with the compressor modification of the Mercedes-Benz CLK, as well as the Boxter from Porsche. The car had a top speed of 250 km/h. 1994 - Ulysse is introduced at the motor show. It was a minivan, the engine of which was located across the body, the transmission transmitted torque to the front wheels. The body is a “single-volume”, in which 8 people were calmly located along with the driver. 1995 - Fiat (a model of the Barchetta sports spider), which passed through the Pininfarina design studio, was recognized as the most beautiful convertible in the cabin during the Geneva Motor Show. 1996 - as part of the cooperation between Fiat and the PSA concern (as well as the previous model), two models Scudo and Jumpy appear. They had a common U64 platform, on which some Citroen and Peugeot Expert models were also created. 1996 - the Palio model was introduced, which was originally created for the Brazilian market, and then (in 97th) for Argentina and Poland, and also (in 98th) a station wagon was offered in Europe. 1998 - at the beginning of the year, an especially small car of the European class A is presented (read about the classification of European and other cars here) Seicento. In the same year, production of the electric version of the Elettra begins. 1998 - the Fiat Marera Arctic model was introduced to the Russian market. In the same year, motorists were presented with a Multipla minivan model with an extraordinary body design. 2000 - at the Turin Motor Show, the Barchetta Riviera model is presented in a luxury configuration. In the autumn of the same year, a civilian version of the Doblo appeared. The variant that was presented in Paris was a cargo-and-passenger one. 2002 - The Stilo model was presented to the Italian fans of extreme driving (instead of the Brava model). 2011 - production of the family crossover Freemont begins, on which engineers from Fiat and Chrysler worked. In subsequent years, the company again took up the improvement of previous models, releasing new generations. Today, under the leadership of the concern, such world-famous brands as Alfa Romeo and Lancia, as well as a sports division, whose cars carry the Ferrari emblem, work. And finally, we offer a small review of the Fiat Coupe: Questions and Answers: Which country produces Fiat? Fiat is an Italian manufacturer of cars and trucks with over 100 years of history. The brand is headquartered in the Italian city of Turin. Who Owns Fiat? The brand is owned by Fiat Chrysler Automobiles. In addition to Fiat, the parent company owns Alfa Romeo, Chrysler, Dodge, Lancia, Maserati, Jeep, Ram Trucks. Who Created Fiat? The company was founded in 1899 by investors, among whom was Giovanni Agnelli. In 1902 he became the manager of the company.

Add a comment

See all Fiat showrooms on google maps

Add a comment