Nhoroondo yeiyo Hyundai mota brand
Zviri mukati
Mumusika wemotokari, Hyundai ine nzvimbo yekukudzwa yekutengesa yakavimbika, yakashongedzwa uye inovandudza mota pamutengo unodhura. Nekudaro, iyi ingori niche imwechete iyo iyo mhando inonyanya kugadzirisa. Zita rekambani rinoonekwa pane mamwe mamodheru enzira, ngarava, maturusi emuchina, pamwe neinjiniya yemagetsi.
Chii chakabatsira automaker kuwana mukurumbira wakadai? Heino nyaya yechiratidzo ine iyo yekutanga logo, iyo inotungamirwa muSeoul, Korea.
Muvambi
Iyo kambani yakavambwa munguva yepashure pehondo - muna 1947 namuKorea muzvinabhizimusi Chong Chu Yong. Pakutanga yaive diki mota yemusangano. Zvishoma nezvishoma, yakakura ikava yekuSouth Korea yakabata pamwe nemamirioni-mamirioni evateereri vevanoyemura. Tenzi wechidiki aiita basa rekugadzirisa marori eAmerica.
Mamiriro ezvinhu munyika akabatsira kuchokwadi chekuti muzvinabhizinesi weKorea akakwanisa kuvandudza bhizinesi rake reinjiniya uye rekuvaka. Icho chokwadi ndechekuti mutungamiri wenyika akauya kubhodhi, uyo munzira dzose aigona kutsigira shanduko dzehupfumi, Park Chzhon Chi. Mutemo wake waisanganisira mari kubva kuhomwe yehurumende kumakambani aya, mumaonero ake, aive neramangwana rakanaka, uye vatungamiriri vavo vakasiyana nematarenda akasarudzika.
Jung Zhong akafunga kukunda nyasha dzemutungamiri wenyika nekutora kudzoreredza zambuko muSeoul, rakaparadzwa munguva yehondo. Kunyangwe kurasikirwa kukuru uye nenguva dzakatarwa, chirongwa ichi chakapedzwa nekukasira zvakakwana, izvo zvakafadza mukuru wenyika.
Hyundai yakasarudzwa sekambani huru inopa mabasa ekuvaka munyika dzinoverengeka seVietnam, Southeast Asia uye Middle East. Simba rechiratidzo rakawedzera, ichigadzira hwaro hwakasimba hwekumisikidza chikuva cheindasitiri yemotokari.
Iyo mhando yakakwanisa kuenda padanho re "automaker" chete pakupera kwa1967. Hyundai mota yakavambwa pahwaro hweiyo kambani yekuvaka. Panguva iyoyo, kambani yakanga isina ruzivo mukugadzirwa kwemotokari zvachose. Neichi chikonzero, ekutanga epasirese mapurojekiti aibatanidzwa nekubatana-kugadzirwa kwemotokari zvinoenderana nemifananidzo yeFord auto brand.
Iyo fekitori inogadzira mhando dzemotokari dzakadai se:
- Ford Cortina (chizvarwa chekutanga);
- Ford Granada;
- Ford Taurus.
Aya mamodheru akakungurutswa kubva pagungano reKorea gungano kusvika hafu yekutanga yema1980.
Chiratidzo
Bheji rakasarudzwa seyakasiyana mota yeHyundai mota logo, iyo yava kunyatso fanika nemavara H akanyorwa nemukwidza kurudyi. Iro zita rechiratidzo rinoshandura sekuenderana nenguva. Bheji, iro rakasarudzwa sechiratidzo chikuru, rinosimbisa chirevo ichi.
Pfungwa iyi yaive yakatevera. Vatungamiriri vekambani vaida kusimbisa kuti mugadziri anogara achisangana nevatengi vayo hafu. Neichi chikonzero, mamwe marogo airatidzira vanhu vaviri: mumiriri wekambani inobata mota inosangana nemutengi uye inomukwazisa ruoko.
Nekudaro, iyo yekutanga logo iyo yaibvumidza mugadziri kusiyanisa zvigadzirwa zvawo kubva kumashure kweanofananidzwa epasirese aive mavara maviri - HD. Ichi chidimbu chipfupi chaive chinetso kune vamwe vagadziri, ivo vanoti, mota dzedu hadzina kuipa kupfuura dzako.
Nhoroondo yemotokari mumamodeli
Muhafu yepiri ya1973, mainjiniya ekambani anotanga kushanda pamota yavo. Mugore rimwe chete, kuvaka kweimwe chirimwa kwakatanga - muUlsan. Iyo yekutanga mota yekugadzira kwayo yakaunzwa kuti iendeswe kumota show muTurin. Iyo modhi yakatumidzwa zita rekuti Pony.
Vagadziri veItaly auto studio vakashanda muchirongwa ichi, uye iyo yatove inozivikanwa mugadziri wemotokari Mitsubishi, kazhinji, yaiita michina yekushandisa. Kunze kwekubatsira mukuvakwa kweichi chirimwa, kambani yakabvumidza kushandiswa kwemayuniti mune dangwe Hyundai iro iro chizvarwa chekutanga cheColt chakashongedzerwa.
Rutsva rwakapinda mumusika muna 1976. Pakutanga, muviri wakagadzirwa nenzira sedan. Nekudaro, mugore rimwe chetero, mutsetse wakawedzeredzwa nepiki pamwe nekuzadzwa kwakafanana. Kwapera gore, mumutsara ngoro yakabuda, uye muna makumi masere - matatu-masuo hatchback.
Muenzaniso wacho wakazove wakakurumbira zvekuti mhando yacho yakangoerekana yatora chinzvimbo chinotungamira pakati pevagadziri vemota yeKorea. Iyo subcompact yemuviri, inoratidzika chitarisiko neinjini ine mashandiro akanaka yakaunza iyo modhi kune yakasarudzika vhoriyamu yekutengesa - kusvika gore rechimakumi masere nemashanu, makopi anopfuura miriyoni akatengeswa.
Kubva pakavambwa kwePony, mugadziri wemotokari akawedzera huwandu hwechiitiko, achiburitsa modhi yacho kunyika dzinoverengeka kamwechete: Belgium, Netherlands neGirisi. Na 1982, iyo modhi yakaenda kuUK uye ikava yekutanga mota yeKorea kurova migwagwa yeEngland.
Kuwedzera kukura mukuzivikanwa kwemuenzaniso kwakatamira kuCanada muna 1986. Pakanga paine kuyedza kumisikidza kuendeswa kwemotokari kuUnited States, asi nekuda kwekukanganisa mukushambadzira kwezvakatipoteredza, zvaisabvumidzwa, uye mamwe mamodheru akaperera pamusika weUS.
Heano kumwe kukura kweiyo mota brand:
- 1988 - Kugadzirwa kweSonata kunotanga. Yakazove yakakurumbira zvekuti nhasi kune mazera sere uye mamwe akati wandei vhezheni (nezvekuti iyo facelift inosiyana sei nechizvarwa chinotevera, verenga mune imwe wongororo).Chizvarwa chekutanga chakagamuchira injini iyo yaigadzirwa pasi pezinesi kubva kukambani yekuJapan Mitsubishi, asi manejimendi echiKorea akabata anga achiedza kuzvimiririra zvachose;
- 1990 - inotevera modhi yakaonekwa - Lantra. Kune musika wepamusha, mota imwecheteyo yainzi Elantra. Yaiva yakashongedzwa 5-seater sedan. Makore mashanu gare gare, iyo modhi yakagamuchira chizvarwa chitsva, uye mutsetse wemuviri wakawedzerwa nechiteshi chengoro;
- 1991 - Kuvhurwa kweSUV yekutanga inonzi Galloper. Nekunze, mota inoita kunge chizvarwa chekutanga Pajero, nekuda kwekushandira pamwe kwemakambani maviri;
- 1991 - simba rayo chairo rakagadzirwa, iro vhoriyamu raive 1,5 litita (nezvekuti nei iro vhoriyamu yeinjini imwechete iine zvarinoreva zvakasiyana, verenga pano). Shanduko yakatumidzwa zita rekuti Alfa. Makore maviri gare gare kwakauya injini yechipiri - Beta. Kuwedzera kuvimba muchiyuniti chitsva, kambani yakapa garandi-yemakore gumi kana 10 mamaira emakiromita;
- 1992 - dhizaini dhizaini yakagadzirwa muCalifornia, USA. Yekutanga HCD-I mota yemota yakaunzwa kuruzhinji. Mugore rimwe chete, mitambo yemuchina yakachinja (yechipiri vhezheni). Iyi modhi yaive nekutenderera kudiki uye yaive yakagadzirirwa avo vaifunga kuti vamwe vavo vekuEurope vanodhura, asi panguva imwechete vaida kuve nemota ine mbiri;
- 1994 - imwe kopi inozivikanwa muunganidzwa wemotokari - Akisi, kana sezvaaidaidzwa kuti X3. Muna 1996, mutambo coupe akaonekwa. Mumisika yeAmerica neyeKorea, iyo modhi yainzi Tiburon;
- 1997 - Kambani yakatanga kukwezva vanofarira minicar. Vatyairi vakaunzwa kuHyundai Atos, iyo yakanzizve Prime muna 1999;
- 1998 - chizvarwa chechipiri cheGalloper chakaonekwa, asi iine simba rayo. Panguva imwecheteyo, vatyairi vaive nemukana wekutenga modhi c - chiteshi chengoro chine huwandu hwakakura;
- 1998 - dambudziko remari yekuAsia, iro rakaremadza hupfumi hwenyika yose, rakakanganisa kutengesa kweHyundai mota. Asi kunyangwe paine kudzikira mukutengesa, mucherechedzo wakaburitsa mota dzinoverengeka dzakadzikama dzakagamuchira mamaki akakwirira kubva kuvatsoropodzi vepasirese. Pakati pemotokari dzakadai Sonata EF, XG;
- 1999 - mushure mekugadziriswazve kwekambani, mhando nyowani dzakabuda, dzakasimbisa chishuwo chevatariri vechiratidzo kuti vatore zvikamu zvitsva zvemusika - kunyanya iyo Trajet minivan;
- 1999 - kuiswa kwemumiriri wemuenzaniso Centennial. Iyi sedan yakasvika kureba kwemamita mashanu, uye muchikamu cheinjini paive neV-yakaita sere ine vhoriyamu ye5 litres. Simba rayo rakasvika mabhiza mazana maviri nemakumi manomwe. Iyo yekufambisa mafuta system yaive nehunyanzvi - yakananga jekiseni GDI (chii icho, verenga mune imwe chinyorwa). Vatengi vakuru vaive vamiririri vehurumende zviremera, pamwe nekutungamira kwekubata;
- 2000 - mireniyumu nyowani yakavhurwa iyo kambani ine chibvumirano chinobatsira - kutora kweiyo KIA brand;
- 2001 - Kugadzirwa kwekutakura zvinhu nekutakura vanhu - N-1 yakatanga kunzvimbo dzekugadzira muTurkey. Gore rimwe chetero rakaratidzirwa nekuonekwa kweimwe SUV - iyo Terracan;
- 2002-2004. - kune akati wandei ezviitiko zvinowedzera kufarirwa uye simba reiyo auto brand pane yepasirese kugadzirwa kwemotokari. Semuenzaniso, pane mubatanidzwa mutsva weBeijing, ndiye anotsigira zviri pamutemo mutambo wenhabvu wa2002;
- 2004 - kuburitswa kwakakurumbira Tucson crossover;
- 2005 - kubuda kwemhando mbiri dzakakosha, chinangwa chiri chekuwedzera denderedzwa revateveri vekambani. Iyi iSantaFe uye iyo yepamusoro sedan Grandeur;
- 2008 - iyo mhando inowedzera yayo yekutanga mota mhando ine maviri maGenesis mamodheru (sedan uye coupe);
- 2009 - Vamiriri veBrand vakatora mukana weFrankfurt auto show kuratidza kuruzhinji iyo nyowani ix35 crossover;
Muna 2010, kugadzirwa kwemotokari kwakawedzera, uye ikozvino mota dzeKorea dzinogadzirwa muCIS. Mugore iro, kugadzirwa kweSolaris mumitumbi yakasiyana kwakatanga, uye iyo KIA Rio iri kuunganidzwa pane yakafanana conveyor.
Uye heino vhidhiyo ipfupi yekuti maitiro ekubatanidza mota dzeHyundai ari kuitika sei: