Mbiri ya Chrysler
Nkhani zamagalimoto

Mbiri ya Chrysler

Chrysler ndi kampani yamagalimoto yaku America yomwe imapanga magalimoto onyamula anthu, magalimoto onyamula ndi zina. Kuphatikiza apo, kampaniyo ikugwira ntchito yopanga zinthu zamagetsi ndi ndege. Mu 1998, panali mgwirizano ndi Daimler-Benz. Zotsatira zake, kampani ya Daimler-Chrysler inakhazikitsidwa.

Mu 2014, Chrysler adakhala gawo la Fiat yokhudza magalimoto. Kenako kampaniyo idabwerera ku Big Three of Detroit, yomwe imaphatikizaponso Ford ndi General Motors. Kwa zaka zambiri, wopanga makinawa adakumana ndi zovuta komanso zotsika mwachangu, kutsatiridwa ndi kuchepa komanso zoopsa zakufa. Koma automaker amabadwanso kwatsopano, sataya mawonekedwe ake, amakhala ndi mbiri yayitali ndipo mpaka pano amakhala ndi udindo waukulu pamsika wamagalimoto apadziko lonse lapansi.

Woyambitsa

Mbiri ya Chrysler

Woyambitsa kampaniyo ndi injiniya komanso wazamalonda Walter Chrysler. Analenga mu 1924 chifukwa cha kukonzanso kwa kampani "Maxwell Njinga" ndi "Willis-Overland". Mechanics akhala akukonda kwambiri Walter Chrysler kuyambira ali mwana. Anachoka kwa wothandizira dalaivala kupita kwa woyambitsa kampani yake yamagalimoto.

Chrysler akadatha kukhala ndi ntchito yabwino yonyamula njanji, koma kugula galimoto kudayamba. Nthawi zambiri, kugula galimoto kumaphatikizidwa ndi maphunziro oyendetsa. Pankhani ya Chrysler, zonse zinali zosiyana, chifukwa anali wokonda kwambiri kuthekera kodziyendetsa pawokha, koma zapadera pa ntchito yake. Makaniko uja anaphwasuliratu galimoto yake ngakhale pang'ono, kenako nkumuyikanso pamodzi. Ankafuna kuphunzira zochenjera zonse za ntchito yake, kotero adazisungunula mobwerezabwereza.

Mu 1912, ntchito ku Buick inatsatira, kumene anadzionetsa yekha makanika luso, iye anakwanitsa mwamsanga kukwaniritsa kukula ntchito, koma chifukwa cha kusagwirizana ndi pulezidenti wa nkhawa, zomwe zinachititsa kuti achotsedwe. Panthawiyi, anali kale ndi mbiri monga makaniko odziwa zambiri ndipo anapeza ntchito mosavuta pa Willy-Overland monga mlangizi, ndipo Maxwell Motor Car ankafunanso kugwiritsa ntchito ntchito zamakanika.

Walter Chrysler adatha kutenga njira yodabwitsa yothetsera zovuta za kampaniyo. Adanenetsa kuti atulutse mtundu wina wamagalimoto. Zotsatira zake, Chrysler Six idapezeka pamsika wamagalimoto mu 1924. Zomwe zili mgalimoto ndimabuleki amadzimadzi pagudumu lililonse, injini yamphamvu, makina atsopano opangira mafuta komanso fyuluta yamafuta.

Kampani yamagalimoto ilipo mpaka lero ndipo siivomereza malo ake. Malingaliro odabwitsa komanso opangidwa ndi oyambitsa akuwonekerabe mgalimoto zatsopano za Chrysler lero. Mavuto ena azachuma m'zaka zaposachedwa adakhudza udindo wa Chrysler, koma lero titha kunena kuti wopanga makina wabwezeretsanso ntchito. Kukhazikitsa ma injini apamwamba mgalimoto, chidwi chachikulu pamatekinoloje atsopano ndiye zolinga zazikulu za kampani masiku ano.

Chizindikiro

Mbiri ya Chrysler

Kwa nthawi yoyamba, chizindikiro cha Chrysler, chokhala ngati chidindo, chinawonekera pa Chrysler Six. Dzina la kampaniyo lidadutsa sitampu mosavomerezeka. Monga opanga ena ambiri, chizindikirocho chimasinthidwa nthawi ndi nthawi. Chrysler adasintha chizindikirocho m'ma 50s okha, izi zisanachitike kwa zaka 20 sizinasinthe. Chizindikiro chatsopano chidafanana ndi ma boomerang kapena ma roketi osuntha. Patatha zaka 10, chizindikirocho chidasinthidwa ndikuyika nyenyezi isanu. M'zaka za m'ma 80, ojambula adasankha kungolembera makalata a Chrysler okha, poyang'ana kugwiritsa ntchito zilembo zosiyanasiyana. 

Kubadwanso kwatsopano kwa Chrysler mzaka za m'ma 90 kunatsagana ndi kubwerera ku chizindikiro choyambirira. Tsopano opanga adapereka mapiko a logo, ndikuwonjezera mapiko awiri kusindikiza komwe kuli mbali zake. M'zaka za m'ma 2000, chizindikirocho chinasinthanso kukhala nyenyezi yachisanu. Zotsatira zake, chizindikirocho chinayesa kuphatikiza mitundu yonse ya chizindikiro chomwe chidalipo kale. Pakatikati pali Chrysler chikhomo chotsutsana ndi mdima wabuluu, ndipo chimazunguliridwa ndi opitilira muyeso a siliva. Maonekedwe apamwamba, utoto wa siliva umawonjezera chisomo ku chizindikirocho ndikupanga cholowa chachikulu pakampaniyo.

Chizindikiro cha Chrysler chili ndi tanthauzo lakuya kwambiri. Nthawi yomweyo imawerengera kulemekeza cholowa cha kampaniyo, yomwe imawonetsa otetezera, komanso chikumbutso chobadwanso komwe kalata ya Chrysler imakumbukira. Okonza adayika tanthauzo pakampani yomwe imapereka mbiri yonse ya automaker, kuyang'ana kutembenuka komanso nthawi yayikulu.

Mbiri yamagalimoto pamitundu

Chrysler idayambitsidwa koyamba mu 1924. Izi zidachitika mwachilendo chifukwa chokana kampaniyo kutenga nawo gawo pachiwonetserocho. Chifukwa chokana chinali kusowa kwa kupanga kwakukulu. Atayimitsa galimotoyo m'chipinda cholandirira alendo ku Commodore Hotel komanso alendo ambiri, Walter Chrysler adatha kuwonjezera kuchuluka kwa magalimoto 32. Patatha chaka chimodzi, galimoto yatsopano "Chrysler Four serial 58", yomwe panthawiyo inayamba kuthamanga kwambiri. Izi zinapangitsa kuti kampaniyo ikhale yotsogola pamsika wamagalimoto.

Mbiri ya Chrysler

Pofika 1929, kampaniyo idakhala gawo la Big Three of Detroit. Development nthawi zonse ikuchitika umalimbana kukonza zida za galimoto, kuwonjezera mphamvu zake ndi liwiro pazipita. Kukhazikika kwina kudawonedwa mzaka zakusokonekera kwachuma, koma patangopita zaka zochepa kampaniyo idakwanitsa kukwaniritsa zomwe idachita m'mbuyomu potengera kuchuluka kwa zopanga. Mtundu wa Mpweya udatulutsidwa, wodziwika ndi zenera lakutsogolo ndi thupi lokhazikika.

M'kati mwa zaka zankhondo, akasinja, ma injini a ndege, magalimoto agulu lankhondo, ndi mfuti zandege zidadutsa pamizere yampikisano wa kampaniyo. Chrysler watha kupanga ndalama zambiri pazaka zambiri, zomwe zapangitsa kuti athe kuyika mabiliyoni angapo m'mafakitale atsopano.

M'zaka za m'ma 50, Crown Imperial inayambitsidwa ndi mabuleki. Munthawi imeneyi, Chrysler amayang'ana kwambiri pakupanga zinthu zatsopano. Mu 1955, C-300 idatulutsidwa, yomwe idakhala ngati sedan wamphamvu kwambiri padziko lapansi. Injini ya Hemi 426 mu C-300 imawerengedwa kuti ndi imodzi mwa injini zabwino kwambiri padziko lapansi.

Mbiri ya Chrysler

Kwazaka makumi angapo zikubwerazi, kampaniyo idayamba kutaya msanga chifukwa cha zisankho zoyipa. Chrysler nthawi zonse walephera kutsatira zomwe zikupezeka pano. Lee Iacocca adayitanidwa kuti apulumutse kampaniyo pakusawonongeka kwachuma. Anakwanitsa kupeza chithandizo kuchokera kuboma kuti apitilize kupanga. Minivan ya Voyager idatulutsidwa mu 1983. Galimoto yabanjayi idakhala yotchuka kwambiri ndipo inali yofunika pakati pa anthu wamba aku America.

Kupambana kwa mfundo zomwe Lee Iacocca adachita kunapangitsa kuti zitheke kupezanso malo akale komanso kukulitsa mphamvu ya sulfure. Ngongole kuboma idabwezeredwa nthawi isanakwane ndipo kampaniyo idayika ndalama kugula mitundu ingapo yamagalimoto. Ena mwa iwo ndi a Lamborghini ndi American Motors, omwe ali ndi ufulu wa Eagle ndi Jeep.

Kumayambiriro kwa zaka za m'ma 90, kampaniyo idakwanitsa kusungabe malo ake ndikuwonjezera ndalama zake. Ma Chrysler Cirrus ndi Dodge Stratus sedans adapangidwa. Koma mu 1997, chifukwa chonyanyala ntchito, Chrysler adawonongekeratu, zomwe zidapangitsa kuti kampaniyo iphatikizane.

Kumayambiriro kwa Zakachikwi zatsopano, zitsanzo za Voyager ndi Grand Voyager zinatulutsidwa, ndipo patatha zaka zitatu galimoto ya Crossfire inawonekera, yomwe inali ndi mapangidwe atsopano ndikusonkhanitsa pamodzi matekinoloje amakono. Kuyesera mwachangu kulowa mumsika waku Europe kudayamba. Ku Russia, Chrysler adayamba kugulitsidwa kumapeto kwa 90s. Pambuyo pa zaka 10, ZAO Chrysler RUS inakhazikitsidwa, yomwe ikugwira ntchito monga wogulitsa kunja kwa Chrysler ku Russian Federation. Mlingo wa malonda umasonyeza kuti ku Russia kulinso odziwa zambiri zamakampani a magalimoto aku America. Pambuyo pake, pali kusintha kwa lingaliro la magalimoto opangidwa. Tsopano akugogomezera ndi mapangidwe atsopano a galimoto, pokhalabe apamwamba a injini. Kotero 300 2004C inalandira mutu wa "galimoto yabwino kwambiri" ku Canada patatha chaka chimodzi chimasulidwa.

Mbiri ya Chrysler

Lero mutu wa mgwirizano wa Fiat-Chrysler, Sergio Marchionne, akubetcherana pakupanga mitundu ya haibridi. Cholinga chake chinali kukweza mafuta. Kupititsa patsogolo kwina ndikutumiza kwazinthu zisanu ndi zinayi zokha. Ndondomeko ya kampaniyo sinasinthe poyerekeza ndi luso. Chrysler sataya malo ake ndipo akupitilizabe kupanga malingaliro abwino kwambiri aukadaulo ndi umisiri mgalimoto zake. Wokonza makinawo akuyembekezeredwa kuti apambana pamsika wa crossover, pomwe Chrysler wakwanitsa kukhala ndiudindo woyang'anira chifukwa chakuyang'ana kwambiri kutonthoza. Cholinga chake tsopano chili pamitundu ya Ram ndi Jeep. Pakhala kuchepetsedwa kwakukulu pamitundu yamitundu ndikugogomezera mitundu yotchuka pamsika. Akukonzekera kutsitsimutsa ma sedan a Vision of 30s okhala ndi mawonekedwe othamangitsa thupi.

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