Mbiri ya Chery

Msika wamagalimoto onyamula anthu umapatsa makasitomala (komanso wokonda zosangalatsa) mitundu yosiyanasiyana yamagalimoto. Ndi wamba - munthu amawawona m'misewu tsiku lililonse. Pali "zosangalatsa" - zapamwamba kapena zosowa. Mtundu uliwonse umayesa kudabwitsa wogula ndi zitsanzo zatsopano, zothetsera zoyambirira.

Mmodzi mwa opanga magalimoto otchuka ndi Chery. Tidzakambirana za iye.

Woyambitsa

Kampaniyo idalowa m'misika mu 1997. Dzinalo la wochita bizinesi yemwe adayamba kupanga mtundu wamagalimoto siali. Kupatula apo, kampaniyo idapangidwa ndi Anhui City Hall. Akuluakulu a boma adayamba kuda nkhawa kuti kulibe mafakitale owopsa m'maboma ndi zigawo zomwe zingakonze chuma. Umu ndi momwe chomera chopangira makina oyaka amkati chinawonekera (pakupanga izi, kampani ya Chery idapeza zaka 2). Popita nthawi, akuluakulu adagula zida ndi zotumiza kuchokera ku mtundu wa Ford kuti apange magalimoto $ 25 miliyoni. Umu ndi momwe Chery adawonekera.

Dzina loyambirira la kampaniyo ndi "Qirui". Pomasulira kwenikweni m'Chingerezi, kampaniyo iyenera kumveka "zolondola" - "Cherry". Koma mmodzi wa antchitowo analakwitsa. Kampaniyo idaganiza zochoka ndi dzinali.

Chizindikirocho chinalibe chilolezo chopanga magalimoto, chifukwa chake mu 1999 (pomwe zida zidagulidwa) Cheri adadzilembetsa ngati kampani yoperekera ndi kuyendetsa zida zamagalimoto. Chifukwa chake, Chery adaloledwa kugulitsa magalimoto ku China.

Mu 2001, kampani yayikulu yamagalimoto yaku China idagula 20% ya chizindikirocho, ndikuwalola kulowa msika wadziko lonse. Dziko loyamba lomwe magalimoto amaperekedwa anali Syria. Kwa zaka 2 chizindikirocho chalandila ziphaso 2. Woyamba amatanthauza "Wogulitsa magalimoto aku China", wachiwiri - "satifiketi yapamwamba", yomwe idayamikiridwa ponseponse kum'mawa ndi kupitirira.

Mu 2003 kampaniyo idakula. Opanga aku Japan adapemphedwa kuti akongoletse magalimoto, m'malo mwa ziwalo. Pambuyo pazaka ziwiri, Cherie adalandiranso satifiketi, yomwe imafotokozedwa kuti ndi "kupanga kwapamwamba kwambiri", ndipo adapatsidwa chikalata ndi komiti yoyeserera kwambiri yoyang'anira zamagalimoto padziko lapansi.

Cherie wapanga magalimoto ambiri ogulitsa ku America, Japan ndi Central Europe. Maonekedwe a galimoto (kapangidwe) adakonzedwa ndi akatswiri aku Italy omwe adayitanidwa ku fakitale ku China.

Mafakitale ambiri amakhala ku China. Mu 2005, Chery chomera ku Russia idakhazikitsidwa. Pakadali pano, zopangira zakhazikitsidwa m'maiko ambiri padziko lapansi, kuphatikiza America.

Chizindikiro

Monga tanenera poyamba paja, panali zolakwika pomasulira liwu ndi liwu kuchokera ku Chitchainizi kupita ku Chingerezi. Cherry adasinthidwa ndi Chery. Chizindikirocho chinawonekera nthawi yomweyo pamene chomera choyamba chinapangidwa - mu 1997. Chizindikirochi chikuyimira zilembo zitatu - CA C. Dzinali likuyimira dzina lonse la kampani - Chery Automobile Corporation. Zilembo C zikuyimira mbali zonse ziwiri, pakati - A. Chilembo A chimatanthauza "kalasi yoyamba" - gulu lapamwamba kwambiri la kafukufuku m'mayiko onse. Zilembo C kumbali zonse ziwiri "kukumbatirana" A. Ichi ndi chizindikiro cha mphamvu, mgwirizano. Mtundu wina wa chiyambi cha logo uliponso. Mzinda womwe kampaniyo idakhazikitsidwa imatchedwa Anhui. Chilembo A chapakati chikuyimira chilembo choyamba cha dzina lachigawo.

Ngati mutayang'ana chizindikirocho kuchokera pamapangidwe, kansalu kapenanso chilembo A) chimapanga mzere wopita kumapeto, momwe amawonekera. Mu 2013, Cherie adasintha logo. Kalata A, pamwamba pake, idadulidwa ku C. Magawo apansi a C amalumikizana. Makina atatu omwe amabwera mu bwalo amatanthauza chitukuko, luso komanso ukadaulo malinga ndi mtundu waku China wazomwe zikuchitika. Mitundu yofiira yamakampani yasinthanso - yakhala yopyapyala, yakuthwa komanso "yowopsa" kuposa kalata yoyamba.

Mbiri yamagalimoto pamitundu

Mtundu woyamba udatulutsidwa mu 2001 pamzere wamsonkhano. Mutu - Chery Amulet. Mtunduwo udakhazikitsidwa ndi Seat Toledo. Mpaka 2003, kampaniyo idayesa kugula chiphaso ku Seat kuti apange magalimoto. Mgwirizanowo sunachitike.

2003 Chery QQ. Zinkawoneka ngati Daewoo Matiz. Galimoto ili m'gulu la magalimoto apakatikati. Dzina lina ndi Chery Sweet. Kapangidwe kagalimoto kasintha pakapita nthawi. Idapangidwa ndi opanga aku Italiya ochokera ku kampani ya akatswiri

2003 - Chery Jaggi. Mtengo wa galimoto ndi madola zikwi khumi.

2004 Chery Oriental Son (Eastar). Galimotoyo imawoneka ngati Deo Magnus kuchokera patali. Galimotoyi inali ndi malingaliro aku China aku China pankhani ya bizinesi: zikopa zenizeni, matabwa ndi chrome zinagwiritsidwa ntchito.

2005 - Chery M14 galimoto yotseguka. Chitsanzocho chinawonetsedwa pachionetserocho ngati chosinthika. Panali injini ziwiri mkati, ndipo mtengo wake sunapitirire madola zikwi makumi awiri.

2006 - kupanga siriyo kwa injini Turbo magalimoto a kampani yathu. Kuphatikiza apo, Chery A6 Coupe idaperekedwa, koma kupanga magalimoto ambiri kunayamba mu 2008.

2006 - mu mzinda wa China anayambitsa minivan, anaika pa mawilo a galimoto okwera. Dzina loyambirira ndi Chery Riich 2. Popanga galimoto, mainjiniya adatchera khutu ku chitetezo chagalimoto komanso kuchepa kwamafuta.

2006 - kutulutsidwa kwa Chery B13 - minivan yokhala ndi okwera 7. Galimoto yabanja kapena "basi yaying'ono" yoyendera.

2007 - Chery A1 ndi A3. Subcompact gulu, koma mosiyana ndi QQ (2003), magalimoto amapatsidwa injini zamphamvu.

2007 - Chery B21. Adawonetsedwa ku Moscow, anali sedan. Galimotoyo, malinga ndi akatswiri, yakhala yodalirika (poyerekeza ndi mitundu ina). Injiniyo inakhala 3-lita.

2007 - Chery A6CC.

2008 - Chery Faina NN. Mtundu watsopano wa Cherie "QQ" (2003). Galimotoyo idatsalira pamndandanda wamagalimoto ang'onoang'ono m'malo otsogola.

2008 - Chery Tiggo - yaying'ono SUV. M'zaka zotsatira, galimoto yamagudumu onse idawonetsedwa, yomwe inali yotsika mtengo. Dongosololi lidapangidwa ndi akatswiri akunja.

2008 - B22 yopanga misa yakhazikitsidwa (yotchulidwa pamwambapa).

2008 - Chery Riich 8 - minibus yokhala ndi kutalika kwa mita zisanu. Udindo wa mipando umatha kusintha mgalimoto.

2009 - Chery A13, yemwe adalowa m'malo mwa Amulet.

M'zaka zotsatira, Zaporozhets idapangidwa, yopangidwa ku chomera cha Moscow. Anayesedwa kwambiri.

Mafunso ndi Mayankho:

Kodi Cherie ndi galimoto yandani? Mitundu yamtundu wa Cherry ndi ya wopanga magalimoto aku China. Wothandizira mtunduwo ndi Chery Jaguar Land Rover. Kampani yayikulu ndi Chery Holdings.

Kodi Cherie amapangidwa kuti? Magalimoto ambiri amasonkhanitsidwa mwachindunji ku China chifukwa cha ntchito zotsika mtengo komanso kupezeka kwa zigawo. Zitsanzo zina zimasonkhanitsidwa ku Russia, Egypt, Uruguay, Italy ndi Ukraine.